A SongFreaks look at four of the newest videos in music
The Black Keys – Gold On The Ceiling
The Black Keys first released a video for "Gold On The Ceiling" back in February. But apparently the day in a life style film wasn’t good enough for the band and thus they decided to release another video that can only be described as different. This new video features the band as babies being carried in Baby Björns by two giant doppelgängers. The group does various tasks such as hugging, drinking out of baby bottles, and playing with fire extinguishers. Overall this video looks like it was shot in the early nineties with a home camcorder and then edited at 3am in the bands basement. Oh, and let’s not forget the ATL Twinz at the end who make this video all the more bizarre.
Word to describe it: Odd
For Mr. West’s new song the whole gang of Kanye, Pusha T, Big Sean and 2 Chainz are going hard in a parking garage empty of all cars minus the much talked about Lamborghini. The video is made to look like it was done in one shot as the four artists jump in and off camera disappearing behind concrete columns that resemble platform 9 3/4. But the video is rather boring and stale as not much changes. What the video lacks in entertainment the GOOD music crew makes up for in style, these men have some serious headwear going on. Maybe these guys have it right, empty parking garages are the best place to have a dance party for four. Otherwise the song is much better than the film feature.
Word to describe it: Repetitive
For this faux film trailer we get whisked away to China and find Chris Martin on a casual stroll through the Gobi desert. Eventually Chris makes his way to princess Rihanna’s large oriental temple and a concoction of scenes ensues featuring the Coldplay front man performing martial arts and sword fighting. Afterwards Martin and Rihanna find themselves touching foreheads in the desert at which point they decide to fight Dragon Ball-Z style; now there’s a logical sequence. Overall this video is a patchwork of Chinese imagery and customs that I’m sure the Chinese themselves wouldn’t even understand. And where is the other 3/4 of Coldplay?
Word to describe it: Trailer
Fun. are back with a new single called "Some Nights" that shows they can do more than just play "We Are Young". For this video we get taken back in time to the American Civil War. The video is the story of two soldiers, one a man and the other a boy. The theme of the song and video as Nate Ruess passionately sings is "What do I stand for?" Very thoughtful stuff. The song itself has a powerful beat and is quite moving. It even has a shout out to 99 Red Balloons with the line "This is it boys, this is war." This is a fun video, pardon the pun, but maybe their drummer could tone in down on his snare. Also of note, is that a beardless Abe Lincoln making an appearance at 2:32?
Word to describe it: Inspiring